|The CX lounge in SFO (Photo: TravelWeeklyAsia via UXMilk/@9VSKA)|
This move appears to be Cathay trying to market itself to the above average social media population. According to Klout, the average Klout score is about 20. Anything above 20, means the person is relatively influential rather than influenced in social media. To me, this is the social media equivalent of using celebrities or persons of influence giving testimonies on a product.